Sunday, May 23, 2021

Mattell Announces New Takeback Program to Give Toys New Life

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Got old toys? Mattel is here to give them a new lease on life.

The Mattel Playback program is all about recovering and reusing materials in Mattel toys and is a part of the company’s larger effort to reach 100 percent bio-based, recycled and recyclable plastic materials in all of its products and packaging by 2030. Starting out, the program will take Barbie, Matchbox and MEGA toys, with other brands becoming available for recycling in the future.

Participation is easy. First, pack up your Mattel toys that your kiddos have outgrown, then visit Mattel.com/PlayBack to print a free shipping label. Mail off to Mattel, where your box will be sorted

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