As I gazed upon another loving photo of a £1,000 cashmere sweater (this one by an Italian luxury brand nicknamed “Uniqlo for billionaires” and worn by Gwyneth Paltrow during her recent skiing trial), I started to feel a little ill. Not sick, exactly. More – the shivering doom of a very bad hangover, that sudden prickly awareness of your skin or the vulnerability of an eyeball. Why do we normal people, we mortals, with debts and mortgages and hungers and stains, still want to dress like the super-wealthy? And why do we insist on adopting or lusting after their absolute blandest fashions?
“Stealth wealth” is the name given to the
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