With everything going on in the world it’s easy to forget about the things that really matter, like: What is the most Instagrammable chocolate shop in the U.S.? Fortunately the fine folks at (reads from press release) online gambling company Betway have answered that question, and Ballard’s Theo Chocolate came in at number two on the list, second only to Los Angeles’s Compartes Chocolates.
Betway made the list apparently by adding up Facebook likes and followers and Instagram followers, and who are we to question this methodology? Particularly when it means that Theo beat out all the chocolate companies in second-rate cities like New York and San Francisco.
→ Continue reading at Eater